SimpliCITY attempts to raise the low usage rate of regional (smart) sustainability services by developing a hybrid approach, which applies both physical and digital participation and incentivisation methods and tools, for nudging a community towards those services. Based on the scientific interdisciplinary knowledge of behavioral science, change management, human-centered design and business model innovation the project identified the latest evidence-based approaches on physical and digital methods for citizen participation, incentivisation or crowd-sourced reward mechanisms,

  • which will motivate citizens to use smart regional sustainability services and
  • will empower them to change their mobility, consumption or social integration patterns.

Please find the framework study, method handbook, guides and reports in the following free for download.